Learning how to monetize a blog can seem like exploring the wild wild west. Unlike with a 9 to 5, the amount you earn can waver from month to month. You’re not reporting to anyone, but you’re definitely accountable to yourself. With that being said, with dedication and a vision…

Web page design is one of the crucial elements of any online platform. It presents a frame of the project and enables visitors to interact with your product in a simple way. Whether it’s a blog, news site, social media platform or complex web app, the design will affect its…

You’re here because you’ve been meaning to build a community around your brand, but many things are holding you back. For one, what if only a handful of people will participate and engage with you? Perhaps you’ve already established a brand community, but there’s lackluster participation and engagement. …

How can behavioral marketing help you? Well, it used to be that to market your business you’d have to create a large number of flyers and hand them out to everyone or rent an expensive billboard to ensure that as many eyes as possible could see it. …

Zoom branding is vital in this day and age — a time when most human interactions happen online. Let’s be honest, there’s such a thing as Zoom fatigue. …

Adding social proof is one of the proven ways to increase website conversions. People trust people and showing that benefits your business. It’s as simple as that. …

“YouTube Influencer” is not just a buzzword coming out of the social media microcosm of gen Z — at least, not anymore. Nowadays, influencers are major players in modern business marketing. More and more brands are deciding to partner with influencers to boost brand awareness and increase audience outreach. You…

Have you ever bought a product only because you trust the brand? With today’s abundance of consumer options, there should be something else except for the great functionality or quality of service that makes your brand stand out. And customer acquisition is only the tip of this branding iceberg. 82%…

Richard Lau, the founder of LOGO.com, sat in with Nicole Davidson in her Negotiation In Real Life podcast to talk about the tips and tricks of successful negotiations. With almost 30 years of business experience under his belt, Richard shares personal stories about the highs and lows of negotiations. People…